Tag Archives: camworks

CAMWorks For Solid Edge

Yes folks it is finally time to talk about this program and not have to hold anything back. Formally announced today CAMWorks For Solid Edge will be the first truly integrated CAM program for Solid Edge. The question has been posed many times why NX Cam Express  (NX CE) could not be ported to Solid Edge. Quite simply NX CE is design to work inside of NX and to accomplish that has to be capable of opening legacy files from way back in NX and work on them.   Solid Edge files could be imported into NX CE but they had to then be translated into a version of NX Cad to work right.  There was and is no way to take and make Solid Edge directly and truly integrated under these conditions so the search began for an integration partner.  Siemens owns it all by the way so the idea that NX did not want to port NX CE to Solid Edge because it would cost “them” profit is not valid. It was for technical reasons only.

A truly  integrated CAD and CAM program  brings efficiencies to the manufacturing world that can’t be accomplished any other way. One mouse click to get to Solid Edge and one mouse click to get back to CAMWorks For Solid Edge. Right there in the same environment and on the same “page”.  It is the only way to go if you can. I am pretty sure every reader of this post understands the power here so I am not going to dwell on this.

The criteria to be met once NX CE was ruled out was to find a company that had solid knowledge of CAM with proven products and a track record of success with integration.  Along the way it became more complicated when HSMWorks was bought out. Now it became imperative that the partner company not only be qualified but also not  be in danger of being bought out from under Siemens feet as HSMWorks was with Solid Works.  Siemens works in ten-year planning periods and they had to be sure that their partner choice was also committed to this ten-year planning period too. Not only do they want to know where they will be in ten years they want their customers to know. Stable rational management planning capabilities both in Siemens and with their customers is predicated on knowing what your tools will be so you can make plans accordingly.

There is something like fifty or so differing CAM programs I have been told and when the search began it was a little daunting for the Siemens SE integration guys who had no idea the CAM market was this populated. They were used to CAD and that market is nowhere near as fragmented. However when you start tire kicking a bunch of them fall to the side quickly for a variety of reasons.

Geometric’s CAMWorks was the final pick and became the integration partner. I have had the privilege (Such as being a beat tester is as those of you who have been there know!) of being a beta tester for CWFSE (CAMWorks for Solid Edge). Now understand that we did not have the Beta to play with until three weeks ago and I did not actually cut parts with it until Wednesday through Saturday last week. As a result it is hard for me to sit here and try to answer questions other than in generalities. I do feel qualified to do that however.

CWFSE is not a simple CAM program and there is not a simple one out there however that can do all the things CWFSE does. This is the price to pay for having a powerful program at your fingertips.  Automatic Feature Recognition like that found in CWFSE  is a very powerful tool that is in many ways the CAM equivalent to the Synchronous Tech capabilities in Solid Edge. To make it work right you have to properly set up your tool crib. Once this is done AFR is quite powerful and in many cases will automatically yield tool paths that will need little tweaking to completely cut a part. For those of us like myself who still like to work off of features I pick Individual Feature Recognition is a great tool. Plus you can get  Volumill with CWFSE and the metal removal capabilities there are nothing less than phenomenal. We were looking up recommended speeds and feeds from the Volumill Milling Advisor and were a little timid to take their word for things at first. Cutting 4142 with a .5″ five flute end mill at 1″ depth with a 7% step over at 287 IPM is not something I have done before.  I am counting dollar signs for the future as I contemplate the increased efficiencies CWFSE and Volumill will be bringing to this shop.

In any case there will be a far more about CWFSE in the near future as this new program is put through  its paces.  I am just VERY pleased to be sitting here at SEU2013 today and see the culmination of CAM integration finally happen for Solid Edge. This is extremely important to Solid Edge considering the fact that  design software has no reason to exist without a product being produced somewhere at some time from it.

Solid Edge is now a complete manufacturing environment. I prefer to think it is the best midrange MCAD/CAM  manufacturing environment out there. There is a synergism that exists here with Solid Edge’s direct editing capabilities with Synchronous Tech and the Automatic Feature Recognition when set up with CWFSE and run in conjunction with Volumill.  OK, I admit I am biased and opinionated here about this. But I have good reason to be and I don’t see anyone else out there with this power to deliver productivity to shops that actually make things. And as a big bonus feature I know where Siemens is taking us in the future and it is to better productivity tools and no cloud type junk.  Their feet are firmly planted on the same ground I have to walk on and their manufacturing considerations are the same as mine because they are using it in their own manufacturing ecosystem.  Practical solutions and planning for real problems we all encounter and I can’t ask for anything better.

Now all you guys over at the Siemens  BBS SE Misc category know what “Quiffsee” is 🙂

CAMWorks For Solid Edge open window

Assimilative Synchronous Directus Editoidosis Warning

The CDC  (Centers for Dassault Control and Prevention)  are on high alert the next two weeks for a predicted outbreak  of the  highly contagious disease known as Assimilative Synchronous Directus Editoidosis.

This highly infectious disease has crossed traditional vectors of transmission pathways into new areas of contagious transmissible behaviors and therefore the CDC issues a critical warning for all SolidWorks users.

In addition to contact with prior infected individuals contact with any keyboard or PC or viewing a monitor attached that contains the ASDE (Assimilative Synchronous Directus Editoidosis) virus must also be avoided at all costs to remain disease free. The CDC also recommend that videos in diverse places such as YouTube which may have also been exposed to ASDE should be avoided.  The CDC maintains that YouTube type exposures can lead to lessened awareness on the part of SolidWorks users  increasing the potential for risky behavior resulting in increased rates of contamination from primary computing vectors.

The CDC maintains that this is not treatable at this time. They are working towards a cure in the future with something called CGM (Concentrated Geometric Masochism) but conflicting reports on results are all that is known about this. It’s efficacy has not been proven by the CDC and while they say that they are aware of the need at this time they are experiencing few concrete results to comment on. They are hopeful however for the future and with years of experience behind them they are certain the answers are at hand.

In the mean time the unaffiliated Solid Edge Research Labs in Huntsville, Alabama have produced  a remarkable technological breakthrough outside of the auspices of the CDC.  SERL (Solid Edge Research Labs) has produced a complete cure for this with a 100% success rate of fighting the infection through a revolutionary inoculation they have developed. Proven with years of rigorous field testing their clinics will begin serious distribution of this product next week and the first major treatment center will open its doors next Tuesday, 6-25-13.

It is not to late to get in the initial queue to be inoculated and here is the contact info for the clinic.

http://www.siemens.com/plm/solidedgeu

For those of you interested in the science behind the inoculation procedures I recommend the following two links.

Click to access seu2013agenda_handout.pdf

http://community.plm.automation.siemens.com/t5/Solid-Edge/ct-p/solid-edge

Free at Last, BYE ZW3D

And don’t let the door hit you on your way out!

This will be my last post on ZW3D. I have been using Solid Edge for design for four years now whereas I used to use VX. Quit VX because SE was everything a top mid-range MCAD program should be. Real direct editing (don’t base your opinion of direct editing on ZW3D’s worst in class implementation of it) great sheet metal and tons of other good stuff + 64 bit done years ago. Lots of progress at Solid Edge whereas  ZW3D  is actually going backwards.
http://www.zwsoft.com/forum/forumdisplay.php?fid=3

Read the latest stuff on the ZW3D forums and see what these poor customers are having to deal with.  Loved a reply from ZW3D’s Collin on 6-14 talking about how Transmagic V9 fails to work on Win 8. His advice was to load Transmagic V8 and it will work. Problem is that Transmagic is now on V10 and to get the best translations you need the latest version of Transmagic which will recognize the latest versions of various geometric kernals.  Here, have another bandaid to put over your ZW3D wounds that aren’t being healed. There are many things not working well as a trip through the forum posts will prove.

Solid Edge will have it’s annual convention in Cincinnati the last week of June.http://www.siemens.com/plm/solidedgeu  At this convention will be the roll-out of the first true integration of CAM and Solid Edge. I have been one of the beta testers and I have to tell you that reminiscing about all the grief I have had with VX/ZW3D in CAD and CAM makes this new integration of SE and CAM all the sweeter. I FINALLY get to pull the plug on ZW3D cam and that will be the end of ZW3D for me forever. I knew this was going to happen a year ago so I just gritted my teeth and dealt with all the ZW3D crap in the mean time.  Last version I updated to was 2012 and it was strictly for CAM as the CAD side is pretty crude in so many ways for MCAD. Downloaded ZW3D 2013 and it was so bad I spent one hour with it and took it off. Now remember I was a customer of VX/ZW from V9 until ZW3D 2012. V14.5 was the most stable trouble free version ever and since the Chinese have bought them out it has been going downhill. I have tons of tech support and local VAR’s to support me with both Solid Edge and the new CAM program. Numbers here in the USA where I can talk to TRAINED warm bodies where English is the native language during MY business hours. I remember when VX thought support here in the USA was important too but not the Chinese. You are not important enough to them as customers to have good support although they will take your money. These guys in China try hard but they are running in circles and this while the program slowly deteriorates. Tech support STILL after a couple of years can’t adequately answer many questions sent them. You see the American support guys that actually knew what they were doing were “too expensive” and so they were fired. Type up that email boys and wait for answers that don’t work well to problems that aren’t being solved well seems to be the current primary support paradigm for the Western Hemisphere ZW3D customers.

Up until recently I had enjoyed the prospect of having a contest for the best use of a useless ZW3D dongle. Things like a dust cover for a USB port or perhaps as a body to a spinner fishing lure amused me. You see I resented the idea that gobs of my time and lots of money were put into something that was failing and the cause of it did not care one iota about my problems. I really do know how many Solid Works guys feel while  idiots are yanking the rug out from under them! But as the Solid Edge convention approaches and my time in durance vile nears it’s end I am just so glad this chapter of my life is over that I have decided not to do this. I will keep it so if I need to bring files out of ZW to use in the future with Solid Edge I can. It’s sole and only future use in my company.

SO bye bye ZW. You had value over the years to me as a stepping stone to real CAD and CAM programs. I am glad I knew you back in the day where good stuff was happening so I can have some fond memories to offset the bad taste of the last three years of programing ineptitude. You China guys bought a 3D modeling Kernal and you apparently have very few good ideas of what it takes to develop it or support it. Nor do you have the slightest idea of how to correctly support your foriegn customers. Here is a hint by the way. Look at what ALL of your competitors do and remember you are the only ones who don’t. I figure that ZW3d will be up for sale again soon as it is clear that if it is not sold to someone
who does know what to do with it ZW3D’s remaining days will probably be short and most likely fraught with problems. Everyone has trouble integrating their software for 64 bit. Even the big guys who actually know what they are doing have problems. So imagine with me the upcoming travails of the Keystone Cops of the CADCAM world at ZW3D. I am going to follow ZW3D for their release of 64 bit not as a user but rather like someone who is watching a tornado on TV. You don’t want to be there in the middle of it but you do want to watch it happen. So buy your popcorn and lean back in your easy chair and enjoy the view on your TV as the tornado of ineptness rips through the town of ZW3D.

RIP VX now ZW3D, you were decent in your day but that was then and this is now.

Solid Edge for Manufacturing, Guitar Die Corner Rounds

Here is the first actual part in this series. But before I go on there are some important comments I need to make.

First off I do not represent myself as an expert and what I show is how this user with his knowledge does things. There may be better ways to do this and if so and you know this better way I encourage you to share it here.  One of the things I want to promote here is the exchange of knowledge in the hopes that by the end of the day each of us will be a bit better at what we do. I know how ZW3D and Solid Edge work but don’t really know how other CAD programs work in depth as an actual user and so I am not going to try to make point by point comparisons with them. You guys know how your stuff works and you can watch how I work and draw your own conclusions about what is more efficient.

There are other CAD and CAM integrated programs out there so this idea is nothing new. What IS new with this integration of SE and “Camworks” (HEY, I saw it by name on Novedge today from a Solid Edge guy so I can say it too right?!) is the power of the synergism of Synchronous Tech direct editing and Camworks with its own class leading time-saving capabilities. The combination of the two is going to create I believe the most powerful and efficient mid-range MCAD and CAM integration in the market place.  I have played with it and I have seen the tool paths and later this week and next week I will be cutting parts with it. And yes for those of you who wonder how I can tell what cutting will be like the tool path generation gives you a very concise prediction tool here and it all looks really good. In addition to this we have proven capabilities where this program of Camworks is integrated with another CAD program and these carry over in full plus some to Solid Edge. By the way, one of the interesting things I have heard is that integration between Solid Edge and Camworks is better than that of Camworks and Solid Works. This is because per someone who told me and who is in a position to know that the Solid Edge guys have made every effort to support integration and have fully opened up the API to Geometric to work with whereas Solid Works has not. In a short period of time the Geometric Cam integration will be best done for Camworks inside of Solid Edge.

I am tremendously excited about this whole thing and just wish I could invite all of you over to watch. After the SEU2013 convention (you are signed up aren’t you? http://www.siemens.com/plm/solidedgeu ) I will be able to share as time permits video of how it all works out on YouTube.

For the next month I am really busy between beta testing and SEU2013 and work orders that had to arrive in the middle of all this so I won’t get as much out there as I want to. Of course during SEU2013 I will have some updates if they are not covered already at length elsewhere and my impressions about the new goodies and future direction in any case.

In the mean time here we have a common problem. This one I made myself with a .125 radius inside corner in various places in the part I applied without thinking because I was in a hurry. After cutting the first one I discover that both a .25″ ball end mill and a .25″ x .03R bull nose end mill have the same issue of chatter because of loading up the end mill as it dives into a same diameter corner. Now you can do things like slow the feed rate down as it goes into the corner but high-speed machining was meant to give you quick times to produce parts. Having to significantly slow things down in corners partially defeats this. Substituting a smaller end mill can work sometimes but it too brings it’s own set of problems especially when you have to reach this deep into a part cavity.  We all know this type of design problem is one of the favorite things engineers or designers who don’t cut love to do. Even if you are an experienced machinist and CAD guy these things happen so quick and easy on the spot remediation with part editing is a wonderful solution. Oh, did I forget to mention that I don’t have to worry about where the part came from?

Now you don’t get to see the CAM stuff here but you can see how I address this corner round problem with this part.  There are relationships in the .25″ corners that make editing difficult or impossible if you just grab the corner round and try.  So the first steps are those that involve isolating the features we wish to change. Remember that deleting features to get at what you want is one of the nice things about ST. What you can remove swiftly you can re-apply just as swiftly so the mind set you history only based guys have about what to do here is old hat. This will work just as well on imported parts by the way. As you will see in the video once the rounds are isolated it is easy to change to .13″ radius, re-apply removed features and go from there.  Of course as you may imagine since we now have integration I bet we also might have associative tool path regeneration. Ain’t life grand 🙂

Final Agenda for Solid Edge University 2013

OK folks here is reputedly the final final final agenda for SE2013. http://www.solidedgeu.com/assets/docs/seu2013agenda_handout.pdf

Also of interest for those of you considering Solid Edge is the new Solid Edge community and it is found here. Unlike the long time closed BBS forums anyone can get information, ask their questions and get answers in this open community. Lots of people who are not current users asked for this and here it is.

http://community.plm.automation.siemens.com/t5/Solid-Edge/ct-p/solid-edge

AND last but certainly not least can I encourage you to consider the only Solid Edge convention there can ever be where all the pieces come together. It has not happened before and it can’t happen again. Be there.

http://www.siemens.com/plm/solidedgeu

Solid Edge University 2013 Update, CAM Woo-Hoo!!

Looking forward with great anticipation to the end of June and SEU2013. Spent some time last week working with some goodies I am prohibited from discussing much so I will have to just hint and make vague generalities and be grudgingly accepting of this for a few more weeks. Detail WILL be forthcoming soon though.

In the mean time though      http://www.solidedgeu.com/assets/doc…da_handout.pdf  will take you to the latest posted agenda for SEU2013 and in particular I would direct your attention to TADA  !!

ScreenHunter_01 May. 26 04.15

That’s right, Wednesday morning 9:00 to 10:00 brings us the first ever CAM section for Solid Edge. And I mean JUST for Solid Edge and none of this NX Cam Express or all the other not truly integrated CAM stuff SE users have had to limp along with up until this point in time.

Now CAM might be old hat for other programs but not here. And while other programs might have a great ecosphere of apps they have other serious problems like forced migration to the cloud or a new kernal or both and soon to be uncontrollable related miscellaneous costs and data hostage taking. HEY all you doubters prove me wrong. Is this not exactly what Carl Bass of Autodesk and Bernard with Dassault have been saying now for some time? These are words of intent out of their own mouths and you better start taking them seriously. The funny thing about Autodesk and Dassault that can’t be said enough is that while they won’t put their source code on the cloud they expect you to do so with your equivalent-in-value CAD and design data. I am amazed at the number of CAD users that just drift along oblivious to these disruptive and damaging and more expensive to boot paradigms heading their way.

What we are going to see in SEU2013 is the maturing of the most powerful mid-range MCAD program which will include for all those who have been complaining about lacks in surfacing the end to complaints in this area.  SE has a plan and it is consistent and it does not include the cloud or kernal switches. And it has of course the most powerful single new tool for CAD and that is direct editing Synchronous Tech built on the Parasolid kernal they just happen to own and control. I can’t begin to state the power of this and those that don’t have it are quickly falling behind in overall efficiency of design. Plus it belongs to Siemens which bought it to improve their own manufacturing efficiencies.

This can’t be  stressed enough and it should be a pivotal consideration for any CAD user or CAD using company. What is the underlying philosophy of the company whose design software you have bought into?

……. If it does not have as it’s reason for existence providing great tools  for your bottom line and manufacturing efficiency.

……. If it is not used by the author for the very same things you intend to use it for and who then prove it out in their own manufacturing ecosystem should you or can you afford to be there?

There is only one major CAD author in this world who operates on a ten year plan and owns design software PRIMARILY to control and develop for it’s own manufacturing enhancement around the world. We who buy into this buy into real world tools void of all the fantasies that seem to currently be emanating from Dassault and most certainly the cloud coming from both Dassault and Autodesk.

Rather than being in the cross hairs of  companies that desire me as chattel with no regard for my future or bottom line I am with a company that worries about what I need and provides it. I recommend for anyone interested that they attend http://www.siemens.com/plm/solidedgeu

The conference is $550.00 after June 7Th for one and three can go for $1,100.00.  Local hotels are available for roughly $65.00 a night for decent rooms if you want to save additional money. This is by far the most economical conference by a major CAD company in the USA. Come and see what the next reigning king of the MCAD world is all about and be there where it all really and finally begins. Can you tell I am excited? If you knew what I knew you just might be too.

Solid Edge University 2013 and Manufacturing

There are times where knowing about things and not being able to talk about them is a mixed blessing. It is a privilege to be told and shown things in confidence. But it is a PITA when you know you have good things to share but can’t until the OK to talk is given. Especially when you have a blog and would love to get the word out.

Back in Solid Edge University 2012 there were a few things shown and integrated CAM for the future was one of them. It was public then and still is but that is about all we can say about it. Today however I was given a teaser video and with great delight I will share it with you.

http://youtu.be/X-qPOaQ4-7o

I am excited, I know how droll can you be when software excites you, but I am and you have a clue why now. This is only one of other things that will happen at SEU2013. There is a philosophical shift at Solid Edge towards a complete manufacturing ecosphere and an emphasis on design to manufacture for engineering professionals and companies large and small. They have a plan and are adhering to it to be the best mid range MCAD solution in the world and this will now include integrated applications that will allow for design and then to parts out of your door to customers. After all one of the largest manufacturing conglomerates in the world, Siemens, bought UGS (NX and SE and the rest that goes with them) with the intent to use it to enhance their own production and design. I think better than any other major CADCAM software writing company out there these guys understand and work towards real world efficiency and we get to benefit from this as software customers.

OH, and can I say with complete confidence there are NO CLOUDS in our future and no kernel changes either. Life is good when you know where your software of choice is headed and their leadership tells you so in plain English and then shows you with their actions they mean what they say. How refreshing in this day and time to deal with people who put their cards on the table rather than a bunch of obfuscatory PR corporate leader BS meant to gull you into places your companies can’t really afford to be.

There will only be one time where it can all come together for Solid Edge and this year will be it. If you can possibly be there I would most certainly advise it. Hope to see you there!

http://www.siemens.com/plm/solidedgeu

Solid Edge for Manufacturing Series

I have decided to take a bit of a new direction regarding  MCAD specific program commentary. While I am interested in what is happening in the MCAD world I don’t have enough real hands on knowledge to talk from a user perspective on things like SolidWorks or Inventor, the two main competitors for Solid Edge. I do intend to talk about generalities and where they are heading but my real interest in these programs is not the nuts and bolts of how they work for daily users but rather where they are going and the severe problems ahead for users because of this. Problems like kernel change and forced cloud usage, corporate management that won’t be honest with users and other things like this are fair game and require no daily CAD program user abilities to reflect upon. Or the serious lack of direct editing which has been such a boon in my world with Solid Edge.

A question that comes up periodically from some SolidWorks users is just what do we Solid Edge users do with our program of choice? This in conjunction with a past post of mine requesting problem parts that had no takers made me think about why I write this blog and what purpose would I like it to serve besides being a bully pulpit for things I like or dislike.

My sole reason for getting involved with CAD programs was based upon the realization in 2003 that I needed to expand my machining capabilities beyond manually operated equipment. This led to me getting my first CNC mill, a used Haas VF3. At the time Surfcam was offering a free 2d program which was all I needed. What quickly became apparent to me was that you have to feed this CNC mill and you need parts to put in the CAM plans to do so.  Just like the genesis of CAD in the real world was for the ability to communicate to machines to manufacture objects I was now faced with the same quandary.

The path I followed was buy a machine and then you need a CAM program to utilize it. Then I discover that since so much of what I was asked to do was reverse engineering of existing parts or design new I needed a CAD program. So 2D or 3D? It never made any sense to me at this point in time (2004) to learn 2D when it was clear after research that the future of machining was going to be off of 3D shapes. Besides that a 3D part is ever so much more self explanatory and visually concise that I never hesitated to go directly into 3D modeling and bypass 2D. Lets face it, all I ever need in 2D anyway is more easily created from 3D.

And of course history based Parametric modeling has it’s own share of problems which led me to have a look at Synchronous Tech in Solid Edge just before the release of ST1. I bought Solid Edge ST1 and have been here ever since for all my parts creation or imports.

My sole use for design has been to feed the manufacture of parts either in my shop or as parts created and sent to others who have capabilities I don’t for manufacture. And in reality while many designers I fear never see the inside of a manufacturing facility the only real reason for their jobs is that it is expected that somewhere at sometime something will be made from these designs.

SO with this in mind I begin the Solid Edge for Manufacturing series. I am going to take parts I design and produce in my shop and show how  I do so with the emphasis on  parts design for manufacturing. From designing for manufacturing to designs that incorporate assemblies which allow me to cut parts and jigs for those parts from the parent part I intend to demonstrate how this shop does things with Solid Edge. In the near future the upcoming wonderful CAM goodies I can finally talk about when Solid Edge University starts up this June will be in addition to parts creation. Yeah that’s right you heard me CAM goodies on the way.

The frequency of these posts will  depend on when I think I have an interesting or different type of part to talk about so if this is of interest just be on the lookout.

 

By the way, the upcoming SEU2013 this June will be the only event like this in the history of Solid Edge where you can be there when all the pieces of the puzzle are finally put in place. Hasn’t been one like this before and there can’t be one like this later so may I recommend to the curious or the fence sitters debating going that you do so.

http://www.siemens.com/plm/solidedgeu

Dropbox Now a Pervasive Cloud Security Breach for Your Corporate Data

Oleg Shilovitsky responded to my post on Intel’s position on the cloud. In his response I was a bit floored to realize what a danger employee rebellion has become and the obvious lack of security methodology at many places that would allow this to even happen. Here is an article he wrote about this.

PLM Cloud Concerns and Dropbox Reality for Engineers

As an aside here I am coming to the conclusion that with the advent of Google Glass creating a whole new category of corporate espionage potential not only will you have to prevent “Glassholes” at work you should probably terminate “Bring Your Own Devices” too. But this is a separate issue that will have to be enforced by any security conscious company. As a philosophical thing here I am appalled at the idea of Google Glass and the erosion of privacy both for people and companies this abomination represents. The jeopardy Glassholes represent in so many ways staggers the imagination. Just like street view but only on steroids and following you everywhere and anywhere you are whatever you are doing and a Glasshole is present in public in private and at the workplace. And somewhere Google has a record of everything and don’t doubt for one second that the audio and visual recording capabilities of this stuff will be used by Google when the wearer does not request it. Or a hack job from somewhere will turn it on at demand from an external source just like the one for the iPhones a while back. Just like Adobe did by enabling audio and camera recordings without asking permission to do so a while back. The singular common preventable problem here is access to external elements like the internet or cell phone networks

What I address here today is yet another reason to prohibit any design and manufacturing data access to the cloud and apparently the only method that is going to work is complete isolation from the peril the cloud represents. Look, Dropbox is a cloud thing on cloud servers and you read the fine print and they make no guarantees of security and there will be nothing to make your IP loss whole to compensate your company for it’s loss. It is just another convenience for people to use for file transfers that sadly happens to be just another shopping cart for whomsoever will and has the talent to do so. Verizon does a study on this called Data Breach Investigations Here is one http://www.verizonenterprise.com/resources/reports/rp_data-breach-investigations-report-2012_en_xg.pdf

Please note the graph on page 16.

The vast, like 98% or so, of your clear and present danger according to them is external. While they don’t break it down this specifically I would assume that employees using Dropbox and the data being hacked from Dropbox would constitute itself in the external threat category even though it’s origin was an employee. But truthfully it’s origin was that this employee had access to the cloud with your data and the only method of prevention would have been NO CLOUD ACCESS AND NO ACCESS TO ANY EXTERNAL NETWORK. I question the 98% figure as seeming to be high but have no way of doing so with knowledge so I am going to have to accept their numbers.

Add yet another way to the myriad of ways that the cloud is your enemies best friend and your competitors best expenditure of “Research and Developement” funds.

Ten Year Plan or No Plan, What Would You Prefer?

OK, I am going to take a stab at being an unpaid junior marketing guy for Solid Edge today. Really it is an easy job because the very nature of the difference between Dassault’s handling of Solid Works and Siemens handling of Solid Edge is huge. Now I am not talking PR here because basically it does not exist at Solid Edge when compared to Solid Works. In this area SW has a plan and SE seemingly does not. I am going to talk about where companies are headed with their products.

Sometimes you read things and you just have to respond. Matt Lombard http://www.dezignstuff.com/blog/?p=8244
has come up with two posts this past week that have inspired me. Both of his posts made reference to fear in the heart of Solid Works VARS and today we have this. After this web page was posted it was quickly removed from view.

http://www.3dvision.com/wordpress/2013/01/14/the-sky-is-not-falling/

Now the beauty of the web is once posted never gone and so the page lives on. The Sky Is Not Falling is a heck of a thing for an SW VAR to feel compelled to talk about just before SW2013. I can only imagine the flack his customers are giving him for him to post this topic.

http://webcache.googleusercontent.com/search?q=cache:vYjAGQcfZ58J:www.3dvision.com/wordpress/2013/01/14/the-sky-is-not-falling/+http://www.3dvision.com/wordpress/2013/01/14/the-sky-is-not-falling/&cd=1&hl=en&ct=clnk&gl=us

MATT has amended this part of his post referencing The Sky is Not Falling and you may go there and read why at the first link. Obviously this was not written recently but it still was a topic this VAR thought to bring up so for that alone I will leave the reference and comments in. I think there are probably a number of VARS who wonder about a lot of things with Dassault.

So we have a VAR wondering why Solid Edge has an anemic nearly non-existent ad campaign against troubled Dassault and a VAR who does not want to feed the apprehension of nervous SW users. These two are related due to one thing and that is the plans Dassault has for it’s cash paying customers and the VARs stuck in the middle of this mess. Dassault is busy creating weird stuff like Minimoys and software to see how your grocery store shelves might look. How about the abortive attempts at things like N!FUZE and the Cloud?

Here we are two years later and the poor SW user still has no idea of the real plans for SW and indeed he has been in limbo since Jeff Death Ray whipped his blaster out and promised the end is nigh. There are verbal promises and no binding time frame commitments about the future of Parametric based SW. We read about Catia Lite. Lots of press releases with glowing marketspeak gobbledegook no user wants to hear accompanied by how many abortive products since 2010?

I think these are symptoms of a plan no one at Dassault corporate wants to talk about. Either because they are embarrassed at how much failure has accompanied their first stated time lines and product launches or because they are hoping to create a cloud based Catia Lite they can ease their customers into without bleeding to death. All of this is part of the cloud model whereby they hope to, in my opinion, force users into perpetual no permanent seats pay to play chattel for a number of reasons. Primarily more of your money in their pockets in ways that can’t be stopped until you leave them or maybe even as long as you want to use “your” intellectual property. By the way dear reader whose property are your creations if you have to pay someone for the privilege of using what you have created on the cloud hmmm?

So you say, how can you prove that Mr Dassault badmouthing guy! I don’t sit on the board at Dassault but I can read between the lines. SW has no direct editing capabilities to speak of and they are not going to have it on Siemens Parasolid Kernal. You are going to have to have this capability to survive at the top of the MCAD heap. Yes I know the Parasolid Kernal is sold in its entirety but if you think there are not goodies there that make Synchronous Tech work for NX and SE that are not for sale to competitors you are just plain silly. And just like Autodesk I think the desire for chattel is so great at the corporate level that they are willing to risk jeopardizing their companies future in this effort. They truly think the bother of switching will be so onerous that most will never leave. So to date their actions speak louder than their words and the actions are to switch SW to the CGM kernel and users to the cloud eliminating Siemens Kernal and user freedoms in one fell swoop.

SW users think about these things and so do the VARs who do things like pull the above article so as not to feed the fire with SW users. If you don’t want your customer to know what you really intend use the weapon of marketspeak and baffle them with bovine stuff. This is not the sign of a company that has an honest plan they intend talk about with you the CAD user.

It is kind of strange to talk to Karsten Newbury who is head of Solid Edge Velocity products for Siemens. He uses plain language totally bereft of all that marketing jargon and he either says this is what we intend to do or I can’t talk about that with you. But he is willing to share the TEN YEAR plan that Siemens expects it’s companies to operate by. There is no plan to switch kernals or go to the cloud. No gamification or any of that useless social media stuff. Look I am not putting the simple creation of basic CAD or viewing the same on gutless hand held devices in this social media category but rather this whole Experience thing which wants to propel you into an online community of some sort to create CAD. WOW not only CAD but all of your crowd sourcing buddies and Facebook friends will be there too with the internet leaking all your data left and right to hackers!! Who comes up with this junk for a business model anyway?

At this time I find only one basic philosophy and delivery model being planned for Solid Edge. To become the best mid range geometry creation MCAD program out there whose primary objectives ARE to have best in class direct editing, to solve geometry and not have to use the cloud to do it. The next is to have a complete manufacturing ecosphere in place where you never have to step outside of SE and it’s integrated partners to do it all. Of course NX has been there for some time.

This is a contrast that appeals to me. Do I pick software with no clear direction and contradictory statements about the future abounding and being forced to the cloud to boot. Or do I at the age of 59 buy a product whose goal is best in class geometry and where I know exactly what to expect until I retire with a cohesive corporate plan they will clearly lay out for me.

So Mr. marketing guru here is Dave’s whole cad user marketing strategy. Promote the truth in plain language of your direction and your goals for the software. Talk about the capabilities and integration of ancillary programs to make it all work end to end to manufacture by. No BS, no Cloud, permanent seats, no kernel change, and corporate stability. Show how direct editing allows me to edit parts from SW and Inventor easier than the creators in their own products with imported dumb solids.

Now I am going to mention PROE here briefly. I don’t know much of anything about them and neither do CAD users I know personally. We all know they exist and were the King of the hill at one time but basically nothing more. So I figure they are a legacy program living off of those who never bit the bullet to change. Kind of like what I figure the fate of future SW users will be. When I talk about major mid range MCAD companies I am talking about Dassault’s Solid Works, Autodesk’s Inventor and Siemen’s Solid Edge.

At this time even though their marketing department is in limbo only Solid Edge has the corporate planning stability that I need, security now and in the future I have to have by being allowed to work offline and management that actually wants to know and incorporate geometry creation capabilities users want. Whose plan do you want to buy into, yours or theirs?

I chose to buy into the company that buys into what I need for mine for now and the future. NOW MR Marketing Guy, that was not so hard after all was it?